Heart Attack Grill: Taste Worth Dying For?

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The Heart Attack Grill is an outrageously unhealthy, hospital-themed, American fast food hamburger restaurant in Dallas, Texas, that serves high-calorie items with deliberately provocative names. This over-the-top eating establishment, whose tag line is “Taste worth Dying For,” has become internationally recognized for embracing and promoting an unhealthy diet of incredibly large hamburgers and greasy fries.

The menu includes "Single", "Double", "Triple", and "Quadruple Bypass" hamburgers, ranging from 230 to 910 g of beef, "Flatliner Fries" cooked in pure unadulterated lard, and “ButterFat Shake” with the world’s highest butter fat content, so their website says. The "Quadruple Bypass Burger", the biggest item on the menu, is made of four meat patties totaling 2 pounds, practically a whole tomato and about half an onion, 8 slices of cheese and 16 slices of bacon for a total of 8,000 calories.

heart-attack-grill1

Jon Basso poses with waitress Mary Brasda, dressed as a nurse, inside his fast food restaurant, "The Heart Attack Grill"

Customers are referred to as “patients,” their orders are called “prescriptions,” and the scantily clad, cleavage-baring waitresses act as “nurses”. A tag is wrapped on the patient's wrist showing which foods they order and a "doctor" examines the "patients" with a stethoscope. Customers who weigh over 350 lb (160 kg) are served free food. Anyone who finish a Triple or Quadruple Bypass Burger are rewarded by wheeling them out of the restaurant in a wheelchair by their "personal nurse”. This is a restaurant that clearly intends to kill you, and they are very forthcoming about it.

Heart Attack Grill was founded in 2005 by Jon Basso with the declared intent of serving "nutritional pornography", food "so bad for you it's shocking". Basso, a former personal fitness trainer and nutritionist, came up with the idea while writing a marketing thesis about fitness training studios. He was intrigued by stories about his clients who were cheating on their diets and decided to open up a restaurant where patrons could come to have fun and leave their clean, healthy lifestyles behind.

Heart Attack Grill has achieved acclaim and attention by deliberately courting controversy as a marketing strategy. The popularity of the restaurant comes through word-of-mouth and widely circulated news stories that continue to keep his trademarked food and controversial practices in the media spotlight.

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

The Heart Attack Grill: A Restaurant Proud To Make You Fat

Photos: Frederic Neema / LUZphoto

Heart Attack Grill previously on Amusing Planet.

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2 comments:

  1. Please take down these copyrighted pictures immediately as they are my property and you have not paid to use them.

    Thank you

    Frederic Neema / picstock.com

    ReplyDelete
  2. I studied copyright law for my position running a production company and producing films. This is NOT how copyright works and I'm surprised so many still do know it! Unless you are SELLING your photos and they are actually copyrighted w the Library of Congress, once you post them online, you have allowed them to be copied! They cannot be sold or used for profit but they CAN be saved and used on website. That is the new law. This is why companies that sell stock photos (had to buy some for documentaries before) alter them and post online a version w low pixelation and featuring a logo in the center, albeit an almost transparent one. Once you place an order, you get the full sized w no mark version. Get your info right, people!

    ReplyDelete

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