Edible Advertisement

Jan 2, 2010 5 comments

Advertising agency Karmarama recreated the famous 1914 “Lord Kitchener Wants You” poster in meat for Colman's Mustard. The 1914 poster featured British Field Marshal Horatio Herbert Kitchener calling upon Britons to the join the country’s effort in the First World War. With this beautiful imitation, Karmarama hopes to motivate customers to eat Colman’s mustard along with meat.

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The whole setup took over 18 hours of cooking and was pieced together by food stylist Peta O'Brian using 16 types of meat.

The ad features the following:
Breaded Ham
Beef Carpaccio
Ginger Pig Bacon
Beef Skirt
Roast Duck
Chicken Breast
Fillet Steak
Beef Steak
Bacon Joint
Leg of Lamb
Plus duck wings for the ears.

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[via Creative Review]


  1. I like the brilliants ideas like this one above. I hope you can share more brilliants post, and we were watching the creative channel in London, and this chef was talking about it, with the same example. I hope you can still posting more stuff like this.

  2. Nice post!!! could you do one of those for me !!! I love mustard and I want to get one of those logotipes.

  3. Very creative. I love that ad. Good job.

  4. So creative , the chef is very intelligent and cook very funny things I would like to have the opportunity to eat something similar.GOOD JOB!!!

  5. Its always relaxing when you read something that is not only informative but entertaining. I have been seeking for information about bet365 bonus code for years and yours is the best I have found. I really liked your blog post.


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